Lego at WEF 2022: the metaverse developed from a child’s perspective

At the World Economic Forum 2022, the Vice President of the Lego Group expressed his opinion that the metaverse should be developed from the perspective of children. 

Lego at WEF 2022 and views on the Metaverse and Web3

According to reports, some of the topics discussed at WEF 2022 were the metaverse and Web3. 

Specifically, speaking on the topic of “The Possibilities of the Metaverse” were Philip Rosedale, co-founder of High Fidelity; Pascal Kaufmann, founder of the Mindfire Foundation; Peggy Johnson, CEO of Magic Leap; Hoda AlKhzaimi, assistant research professor at New York University in Abu Dhabi; and Edward Lewin, vice president of the Lego Group.

Lewin himself described how the metaverse should be built for children. 

In this regard, here are his words:

“One in three people using the internet are young adults and children, so I would really focus on building from kids’ perspective, given they are the future users”.

Learning through the metaverse

Lewin also cited the example of the volcano, namely that for children (or adults), learning about the volcano through a two-dimensional book and seeing it in augmented reality are two very different experiences. 

According to him, therefore, the metaverse could be a great way for future generations to learn. 

Other speakers also expressed their thoughts on the subject. Johnson, for instance, mentioned the use of augmented reality in the medical field and predicted that the metaverse will facilitate complex jobs in various fields of work.

AlKhzaimi emphasized the need to rebel against current systems in order to build a formidable digital world, while Kaufmann stated that the metaverse will be the place where science will be revolutionized. 

The project with Epic Games dedicated to children

At the beginning of April, Epic Games announced it was collaborating with Lego Group to build a place in the metaverse with new digital and immersive experiences, dedicated to children and families. 

A way to give families access to “safe tools” that offer opportunities for both creators and players. 

The three fundamental points on which the development of the projects, which are the result of this collaboration, are based are the following:

• Protect children’s right to play by making safety and well-being a priority;
• Safeguarding children’s privacy by putting their interests first;
• Empowering children and adults with tools that give them control over their digital experience.