HomeNFTBored Apes: sales record for NFT collection broken again

Bored Apes: sales record for NFT collection broken again

The Bored Apes Yacht Club‘s NFT collection has surpassed 2.4 billion total sales, or more accurately 657.2 thousand Ethereum (ETH) maybe also thanks to the hype around the performace at the MTV’s 2022 Video Music Awards (VMAs) by Snoop Dogg and Eminem.

Only at the end of July, Bored Apes had exceeded 1 billion in total sales, and now in just one month, these numbers have doubled.

The latest news on Bored Apes

Recently, the project launched a limited edition of the famous M&M’s that sold out in a short time. Each package, called Kingship, cost $100 in a limited edition of 10,000 boxes.

In addition to the many stars who bought BAYCs and supported the project, in early July Timbaland, a famous U.S. record producer, rapper, and songwriter, launched his new video “Has a Meaning” starring the Bored Apes.

By August 20, however, the Bored Apes had given ground and the floor price had come to be worth less than it had seen almost all year. In fact, the floor price had come in at about 65 ETH, after it had reached its ATH at the time of 153 ETH in May 2022.

Perhaps because of this, the CryptoPunks collection a few weeks ago had managed to surpass the floor price of Bored Apes. Currently, however, the ranking has reversed again, with BAYCs leading the way with a floor price of 72.50 Ethereum.

Meanwhile, Rarible’s marketplace has announced that it will build a zero-fee platform for NFTs in the collection. To take advantage of this benefit, however, users will have to exchange their BAYCs in APE tokens or ETH.

The most popular NFT collection ever goes on MTV

In addition, during MTV’s 2022 Video Music Awards (VMAs), Snoop Dogg and Eminem will perform the song “From the D 2 the LBC” both on stage at the event and on Otherside, the metaverse created by Yuga Labs. According to MTV’s data, the audience that typically follows the show each year exceeds 1 billion, precisely with 1.33 billion ratings in 2021.

Amelia Tomasicchio
Amelia Tomasicchiohttps://cryptonomist.ch
As expert in digital marketing, Amelia began working in the fintech sector in 2014 after writing her thesis on Bitcoin technology. Previously author for several international crypto-related magazines and CMO at Eidoo. She is now the co-founder and editor-in-chief of The Cryptonomist, and also PR manager for the Italian market at Bitget. She is also a marketing teacher at Digital Coach in Milan and she published a book about NFTs for the Italian publishing house Mondadori, while she is also helping artists and company to entering in the sector. As advisor, Amelia is also involved in metaverse-related project such as The Nemesis and OVER.