HomeAISundar Pichai presents Gemini: the artificial intelligence that transforms Google

Sundar Pichai presents Gemini: the artificial intelligence that transforms Google

Sundar Pichai, CEO of Google, announced the integration of its advanced artificial intelligence model Gemini into various products and services of the company, including the famous search engine. 

So, soon, Google Gemini users will have access to new features. Let’s see all the details below. 

Innovative perspectives for Google Gemini users with artificial intelligence

As anticipated, Google’s artificial intelligence (AI) model Gemini has been integrated into various areas of the tech giant’s technology. Soon, artificial intelligence will make its appearance in Gmail, YouTube, and the company’s smartphones.

During the opening speech at the company’s I/O 2024 developer conference, held on May 14, Google CEO Sundar Pichai unveiled some of the upcoming contexts in which his artificial intelligence model will be used.

Pichai referred to AI a total of 121 times in his 110-minute keynote, highlighting the importance of the topic while Gemini, launched in December 2023, was under the spotlight.

Google is integrating the Large Language Model (LLM) into its offerings, including Android, Search, and Gmail. Gemini will gain more contextualization, allowing users to interact with applications. 

With the next update, users will be able to summon Gemini to interact with apps, such as dragging and dropping an image generated by artificial intelligence into a message.

YouTube users will be able to tap “Ask this video” to get specific information from the AI directly within the video.

Even Gmail, Google’s email platform, is seeing the integration of artificial intelligence. Users will be able to search, summarize, and compose their emails using Gemini.

The AI assistant will be able to intervene in emails for more complex tasks, such as assisting in processing returns of online purchases, searching in the mailbox, identifying the receipt, and filling out online forms.

The new frontiers of Google’s artificial intelligence

Furthermore, Google has recently introduced an innovative experience called Gemini Live, which allows users to engage in “deep” voice chats with AI directly on their smartphones.

This chatbot allows users to interrupt it during a response for clarifications and adapts to users’ speech patterns in real time. Additionally, Gemini is able to perceive and respond to the surrounding physical environment through photos or videos captured on the device.

Google is actively developing artificial intelligence agents capable of reasoning, planning, and completing complex tasks in multiple stages, under the supervision of the user. 

The multimodal approach allows AI to handle inputs not only of text, but also of images, audio, and video.

Among the examples of use, there are the automation of purchase returns and the exploration of new cities. In addition, Google plans to fully integrate Gemini into its mobile operating system, replacing Google Assistant on Android. 

A new feature called “Ask for photos” will allow you to search the photo library using natural language queries based on Gemini, which includes context, recognizes objects and people, and summarizes photographic memories in response to questions.

Finally, Google Maps will show summaries of places and areas generated by artificial intelligence, using information from the platform’s map data.

OpenAI challenges Google’s dominance

OpenAI has announced the launch of its long-awaited artificial intelligence-based research product, thus putting Google’s research giant supremacy to the test. 

The entrance of OpenAI into the research field means a significant increase in competition among technology giants. 

Bloomberg and other sources have revealed that the collaboration between OpenAI and Microsoft involves the development of a direct search tool to compete with Google. 

Furthermore, the startup Perplexity, which uses artificial intelligence, has made significant progress in this sector.

The next research service from OpenAI is based on its renowned product ChatGPT, with the goal of revolutionizing the way users interact with information online. 

Thanks to the use of advanced artificial intelligence, ChatGPT will be able to retrieve and present web data with appropriate citations, thus distinguishing itself from conventional search engines.

This innovative approach aims to improve the user experience, while addressing persistent challenges related to accuracy and timeliness in retrieving information online. 

Even though ChatGPT has proven to be a valid alternative for gathering information, concerns arise about its ability to provide real-time data.

The integration with Microsoft’s Bing for premium subscribers was a first step towards enhancing its features, but the next search product aims to take it to a new level. 

Previously, Microsoft had only captured 1% of the market share thanks to the collaboration with GPT.

Alessia Pannone
Alessia Pannone
Graduated in communication sciences, currently student of the master's degree course in publishing and writing. Writer of articles from an SEO perspective, with care for indexing in search engines.