A statement made public by the Italian group Ferrero declares that the news related to their investments in bitcoin is fake news.
This was revealed by Ansa, which also published an extract of the statement:
“For months now, fake news about bitcoin investments by members of the Ferrero family has been circulated through the web and social networks. These untrue reports, however, have involved many other well-known people, in various fields, from business to entertainment”.
In fact, for some months now there has been online fake news that some members of the family that owns the company that produces Nutella, and in particular Michele and Giovanni Ferrero, have invested and earned a lot of money thanks to an automatic bitcoin trading program.
However, these are not just fake reports, but real scam attempts, as the fictitious automatic trading program has nothing to do with bitcoin and only serves to convince the unwary to invest in the platform and lose money to the scammers.
Moreover, the Ferrero are not the only Italian celebrities who have been involved. Unfortunately, there have been similar famous scams involving, for example, Flavio Briatore and Jovanotti, all of whom were completely unaware of the fraud. The scam is usually prepared as if it were a newspaper article, with photos of famous people taken from the web and quotes which were never uttered by them.
In short, the whole thing was invented just to fool the naive by promising easy and astronomical gains that, in reality, would never occur.
The statement of the Ferrero group goes on to say:
“The difficulty in intervening legally on the changing digital identities of these web scammers, despite repeated attempts, and the numerous requests for clarification received in recent weeks by many fans related to Ferrero, have led to this initiative of refutation through traditional media, in order to protect the reputation of Ferrero and its shareholders on the one hand, but on the other, also of the fans of the brands of the Group, to prevent them from being deceived”.
As a matter of fact, unfortunately, it seems extremely difficult for the police to intervene to stop these attempts at fraud, which have been going on for many months now, despite the fact that in general the preferred means for fraudsters to promote these scams is paid advertising on social networks. The use of new accounts, probably with false identities, shows that neither the police nor the social networks have yet managed to prevent them from continuing to promote their scams.
So far the celebrities involved are dozens, including Bill Gates and Elon Musk and it is, unfortunately, plausible to imagine that in the future there will be more.