Bayern Munich and Canadian football star Alphonso Davies will release their own collection of NFTs on the Binance marketplace.
Alphonso Davies is a Liberian-born Canadian footballer and Bayern Munich defender, and his NFT collection of digital artwork will be launched in June.
The collection will consist of three unique designs created by US illustrator Jack Perkins, along with input from Davies’ followers who will be able to vote on each aspect of the designs.
The three lottery winners will receive the limited edition NFTs, and one of them will also receive a golden ticket to meet Davies and receive an autographed UEFA Champions League winner’s shirt.
Alphonso Davies’ NFTs on the Binance marketplace
Alphonso Davies said:
“It’s been crazy to see the way crypto has grown over the years to the point where I feel now it’s changing the game through NFTs and providing another opportunity for genuine engagement with fans. Away from football I am always looking into new technological changes to help engage with people across the world, and this is just another layer to my digital presence. It gives fans the opportunity to decide what the final piece will look like and to work together with them is so cool and the whole experience is really positive for me. It’s been an honour to work with ATG, B-Engaged, Binance and Jack throughout this whole process, too”.
The collaboration is the first campaign in the formal partnership of ATG and Davies with sports marketing specialists B-Engaged.
ATG Sports Management is a Canadian sports agency offering sports and commercial services. Founded in 2015 by Nedal Huoseh, ATG represents Alphonso Davies.
B-Engaged on the other hand is a London-based sports marketing agency, specializing in engaging brands with athletes and sports audiences around the world.
Nedal Huoseh said:
“The NFT market is a really unique space, and we are excited to have Alphonso launch his own collection. It makes it even more special that it will be co-created with input & ideas from his fan base. ATG Sports Management & Alphonso are always looking to grow and adapt the current markets and to move into the NFT market alongside B-Engaged and Binance is an exciting time for us. We are excited to see all our ideas come to life in the near future”.
B-Engaged CEO Ehsen Shah added:
“It’s no surprise to see Alphonso lead the way for football in the NFT industry, he’s actively been an early adopter to new technology from TikTok to Clubhouse. ATG and Alphonso’s open approach through the planning phase has allowed the route to market to be truly unique by encompassing his fans opinions. We look forward to this and future campaigns launching with Alphonso and ATG”.
Finally, Head of Binance NFT, Helen Hai, commented:
“We are glad to be the first to release an NFT of a loved sports star. Alphonso Davies’ NFT collection will be differentiated from other NFTs with the exclusive real-life experience that he will be adding to the collection. Binance NFT Marketplace will be providing the best user experience for sports fans and NFT fans, adding forces and values to the growth of the entire industry”.