In an interview published today by DIAR, Coinbase explains the plan to target emerging markets in 2019.
Vice President Dan Romero explained that during 2019 the objective of the exchange is international expansion, with a special focus on emerging markets such as Japan.
In fact, Coinbase is trying to obtain a license in Japan from the Financial Service Agency (FSA) and for this reason has already signed a partnership with one of the most important Japanese banks, the MUFG.
In addition to Japan, Coinbase also wants to expand into areas of the world that are currently under-served and suffering from currency devaluations and financial obstacles.
“Use cases in developed markets will be different to those in emerging markets as the US and Europe have a fairly well-developed financial system. Our mission is to build out the ecosystem so that we can move away from the narrative of crypto only being a speculative investment. We need to move the technology into the Utility Phase”.
During the interview Romero also specified which emerging markets Coinbase intends to target in 2019:
“What you’ll see in 2019 and beyond is a big push to dramatically expand the number of countries offering an easy on-ramp into crypto. We are actively exploring countries in Latin America, Africa and South East Asia”.