The famous Filipino boxer Manny Pacquiao has officially launched his token “Pac”, which will allow fans to buy his products and interact with him through social media.
The announcement was made yesterday in Manila during a free concert attended by over 2,000 fans and during which Pacquiao performed songs from his popular love song album.
Pacquiao is now forty years old and was the first and only boxer to become world champion in eight different weight classes, winning twelve world titles.
In 2011 he was also the world’s highest-paid sportsman, on a par with baseball professional Alexander Rodriguez, with $32 million in revenue in 2011. In May 2016 he was elected senator in his home country, and at the end of the year, he announced his retirement from the world of boxing.
Former player of Real Madrid, Liverpool and Manchester United, Michael Owen himself, is one of the supporters of this initiative, along with Sheikh Khaled bin Zayed al-Nahyan, a member of the royal family of the United Arab Emirates.
The launch of the token was scheduled for late 2018, but a series of complications have forced to postpone the release by almost a year.
GCOX’s founder and CEO, Jeffrey Lin, said:
“We are not here to raise a lot of money but to build an ecosystem”.
The exchange also stated that owners of Pac tokens will have the opportunity to purchase exclusive products dedicated to Manny Pacquiao and to interact with the boxer through some channels on social media.
The Philippines are strongly committed to the innovations that the new cryptocurrency technologies are able to bring, not only in the financial world.
Pacquiao’s role as the country’s senator could contribute to the development of the crypto industry, especially considering that the country is not known as a particularly advanced from a technological point of view, but it seems inclined to try to bridge the gap by using these new technologies.