Blockchain

Atlético de Madrid: a partnership with the blockchain company Chiliz

By Amelia Tomasicchio - 6 Sep 2019

Atlético de Madrid has decided to enter into a partnership with the blockchain company Chiliz and their voting platform Socios.com.

The aim is to improve the experience of their football fans who, thanks to the tokens, can have the right to vote on certain decisions of the sports club: the greater the interaction through the app, the greater the rewards that fans can earn, including access to exclusive merchandise.

Socios.com is also part of Binance, as revealed in June 2018, and also includes many other football teams such as Juventus, Roma, Paris Saint-Germain and West Ham United.

El Atlético de Madrid se une a la plataforma de blockchain 'https://t.co/rlI4f5w1G1' https://t.co/UVmPgZ1aFc via @Bolsamania @socios @chiliz

— Emma Diskin (@emmalucas22) September 6, 2019

The Chiliz token is called CHZ and has a price of €2 per unit.

Amelia Tomasicchio

As expert in digital marketing, Amelia began working in the fintech sector in 2014 after writing her thesis on Bitcoin technology. Previously author for several international crypto-related magazines and CMO at Eidoo. She is now the co-founder and editor-in-chief of The Cryptonomist, and also PR manager for the Italian market at Bitget. She is also a marketing teacher at Digital Coach in Milan and she published a book about NFTs for the Italian publishing house Mondadori, while she is also helping artists and company to entering in the sector. As advisor, Amelia is also involved in metaverse-related project such as The Nemesis and OVER.