Bratz: here come the NFTs of the famous dolls
Bratz: here come the NFTs of the famous dolls

Bratz: here come the NFTs of the famous dolls

By Alfredo de Candia - 17 Dec 2020

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In a press release issued today, Animoca Brands announced that the famous Bratz doll series will soon be available as NFTs.

In order to do so, Animoca Brands has obtained a licence from MGA Entertainment Inc. to create and publish both games related to the famous dolls and a series of NFTs (Non Fungible Tokens).

The world’s most famous dolls

The Bratz world was born in 2001 by the group MGA Entertainment, Inc, and over time this brand has achieved great success around the world, which has allowed it to expand into other areas such as an animated series, movies, live action and more for the small and big screen.

In addition, a Bratz Challenge was launched last year in which fans were invited to put on make-up and replicate the likeness of their favourite dolls. This challenge generated over 100,000 posts and millions of views on YouTube relating to these video challenges.

The NFTs of Bratz dolls

As for the NFTs that will be created by Animoca Brands, it appears that they will be based on the WAX blockchain, which uses the software, so there is a complete change of ledger from the classic Ethereum blockchain that everyone is familiar with.

The NFTs will go on sale on December 22nd as part of the Bratz Card Sale campaign, so users will be able to buy “digital figurines” of their favourite dolls.

Animoca Brands already includes famous brands such as Formula 1, MotoGP and even Atari with its console that will allow users to play not only traditional games but also innovative blockchain-based games such as the Bratz one, among others.

Alfredo de Candia

Android developer for over 8 years with a dozen of developed apps, Alfredo at age 21 has climbed Mount Fuji following the saying: "He who climbs Mount Fuji once in his life is a wise man, who climbs him twice is a Crazy". Among his app we find a Japanese database, a spam and virus database, the most complete database on Anime and Manga series birthdays and a shitcoin database. Sunday Miner, Alfredo has a passion for crypto and is a fan of EOS.

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