Juventus: voting for the goal song with the official fan token
Crypto

Juventus: voting for the goal song with the official fan token

By Alfredo de Candia - 3 Dec 2019

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Chiliz and Socios.com have recently published a new press release explaining how the official fan token of the Italian Juventus football team will be used.

Through Socios.com users and fans will be able to participate directly in surveys and other events such as some club decisions, using the new $JUV (Juventus Fan Tokens).

Juventus, with over 423 million fans worldwide, is the first in the world to have this type of token which can already be used to participate in the first survey to decide which song to use when the team scores a goal. Until now it was “Chelsea Dagger” by The Fratellis, but now fans can choose from a new one:

  • Blink 182 – All The Small Things
  • Blur – Song 2
  • House of Pain – Jump Around
  • P.O.D – Boom

As mentioned, in order to participate in the vote it is necessary to have the tokens which can currently be bought at the price of 2 euros or retrieve some through the augmented reality game, Token Hunt.

Moreover, these tokens can also be used to buy products as there will be a marketplace

This is just the first step in the football world when it comes to blockchain and crypto, explained Alexandre Dreyfus, CEO of Chiliz and Socios.com:

“The tokenisation of Juventus is a seminal moment for football, but it’s also a huge step forward into the mainstream for blockchain and cryptocurrency. Through Socios.com, regular football fans are being introduced to cryptocurrencies, as well as a blockchain platform where they can take part in the club decision-making process using digital assets”.

The same opinion is also expressed by Giorgio Ricci, CRO of Juventus:

“We are proud to be the first Club to be activated by Socios.com on its platform, inaugurating a new way to interact with our fans around the world. This partnership shows once again how much technological evolution and innovation are two priorities for Juventus, also in the way we relate to and connect with our fan base”.

The advent of the crypto world in football has already started quite well, especially since there are already several football clubs that have chosen this platform, such as Atletico Madrid and also A.S. Roma.

 

Alfredo de Candia
Alfredo de Candia

Android developer for over 8 years with a dozen of developed apps, Alfredo at age 21 has climbed Mount Fuji following the saying: "He who climbs Mount Fuji once in his life is a wise man, who climbs him twice is a Crazy". Among his app we find a Japanese database, a spam and virus database, the most complete database on Anime and Manga series birthdays and a shitcoin database. Sunday Miner, Alfredo has a passion for crypto and is a fan of EOS.

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