Italy, Naples: pizza at Sorbillo’s is paid for in bitcoin
Italy, Naples: pizza at Sorbillo’s is paid for in bitcoin
Bitcoin

Italy, Naples: pizza at Sorbillo’s is paid for in bitcoin

By Amelia Tomasicchio - 22 Jan 2020

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Sorbillo, the famous pizzeria in Naples, Italy, has started to accept bitcoin payments for its signature pizzas. The initiative is part of the efforts of the Napoli Blockchain ETS association, which is assisting companies and shops in the city in accepting cryptocurrencies as a payment method. 

Therefore, as of today, Sorbillo, located in the Pizze d’Autore in Via Palepoli n. 8, offers the possibility to pay the bill in bitcoin using the POS Napay, the app created by the Napoli Blockchain ETS association at the request of the City of Naples, precisely to facilitate the adoption cryptocurrencies in the Italian city.

The ultimate goal would be to increase transparency for the citizen, but also to avoid possible frauds and to detect them.

The association, founded in 2019, plans to make Naples the Crypto “Capital”, with the idea of creating its own stablecoin, the TTS, based on the Ethereum blockchain.

The token was tested last May during a public meeting of the association.

Just a few days ago the association gathered for the first time in 2020 to discuss the strategy required to highlight the work of the association and the initiatives necessary to achieve new projects and to improve those underway.

Moreover, already in the summer of 2019, at the so-called Napoli Pizza Village, customers were given the opportunity to make payments with bitcoin.

Bitcoin Pizza Day

We cannot fail to mention at this point that the first payment in the history of BTC’s blockchain was precisely to buy a pizza. Indeed, Pizza Day is still celebrated on the 22nd of May to commemorate this event. Back in 2010, in America, two pizzas were ordered from Papa John’s for 10,000 bitcoins, which today are worth almost 80 million euros.

Amelia Tomasicchio
Amelia Tomasicchio

As expert in digital marketing, Amelia began working in the fintech sector in 2014 after writing her thesis on Bitcoin technology. Previously author for Cointelegraph and CMO at Eido. She is now the co-founder and editor-in-chief of The Cryptonomist.

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